Book Yourself Solid


The Roadmap to a Proven Lead Generation & Small Business Marketing System

A key component of the "From Passion To Profit" Success Experience is "Book Yourself Solid" by Michael Port.

With this practical and inspiring guide, you'll learn smarter marketing that will generate leads so you book more (and better) clients this month!

It really happens, and it could be you. In "Book Yourself Solid", small business marketing expert Michael Port takes you by the hand and walks you down the path to:

• Discover and set your business foundation
• Build trust with your target audience
• Build credibility within your marketplace

Within a few pages of this lead generation guidebook you will:

• Experience one ah-ha moment after another.
• Notice a shift in your thinking.
• Become inspired to take action to reach your goals and set new ones beyond what you previously thought possible.
• Feel the confidence to take action using smarter marketing methods.

Book Yourself Solid Lead Generation & Smarter Marketing System

• A 15-step lead generation and small business marketing system broken into three modules: Foundation, Trust and Credibility, and the Seven Core Self-Promotion Strategies. 
• Modules I and II are four chapters each that focus on building your foundation and increasing your trust and credibility.
• Module III dives into self-promotion with seven chapters, one for each of the 7 core self-promotion strategies.
• Each chapter provides you with verbal and written exercises and booked solid action steps to get you going and keep you moving.

The Seven Core Self-Promotion Strategies

These 7 core self-promotion strategies will make the most of your time, money and energy - all things you'll want plenty of once your lead generation efforts start driving in boatloads of leads. You'll get an easy-to-read roadmap to build a rock-solid business serving clients who appreciate what you have to offer, and with whom you do your best work:

1. Networking Strategy
2. Direct Outreach Strategy
3. Referral Strategy
4. Speaking/Demonstrating Strategy
5. Web Strategy
6. Writing Strategy
7. Keep-In-Touch Strategy
   

Lead Generation & Small Business Marketing advice you can't afford to pass up.

"Book Yourself Solid" is jam-packed with powerful advice and guidance to:

• Clearly articulate what you offer, and the benefits of your services.
• Turn your unique traits into profits.
• Emotionally connect potential clients to what you offer - Michael taps into his former life as an actor to give you a truly unique perspective!
• Avoid trial and error - leverage the experience of someone who's been there, done that. The business coaching and small business marketing advice you get in this program has propelled thousands of service professionals' practice into into six- and seven-figure assets.
• Pick and choose your clients, by only working with those that are ideal for you. In fact, this lead generation system will help you attract more of those ideal clients.
• Enjoy a full calendar, with paying clients that produce an avalanche of referrals - that's smart lead generation!